Our top 5 favorite canva tips

We ♡ Canva!

For over a year, Canva has been a strategic resource for Perry Rose Media to create content for social media, letterheads, client proposals, media kits, planning and deliverable assets. Today we’re sharing with you our 5 favorite tips to create, build consistency, and personalize content with.

We recently upgraded our account to subscribe to paid features, and it has been so worth it! With all the expenses that go into business, it’s great to feel confident that you’re investing in tools that really help get the job done. When we made the upgrade, Canva had also upgraded their platform - ushering in new features such as frames, templates, shapes, and more.

Examples

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Our 5 fav Canva tips

color codes

1. Save color codes - When selecting and changing colors in Canva, whether that be for fonts, backgrounds or shape elements, a color code is generated. You can also Google color codes and customize your creations on Canva by highlighting the color code and pasting a new one. When we start creating content for a new client, we save these color codes to ensure consistency with all created content.

Transparency

2. Paid feature: transparent backgrounds - With this feature selected, your downloadable image will have a transparent background, no magic wand needed. This is a great way to make logos or other marketing materials, especially those you may need to deliver to other entities (such as advertising, sponsorships or press) to add your branding to marketing assets.

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3. Social media dimension templates - Get a perfect fit every time! Whether you’re creating content for Facebook, Instagram stories, Pinterest or even LinkedIn, Canva has numerous pre-built templates created to the exact dimension these platforms require for optimal posting.

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4. Paid feature: upload your own fonts - If you have custom fonts included in your branding, you can actually upload them to Canva to create social media content that’s consistent with your website, business cards, etc. This is also a great way to mix up the vast options Canva offers for fonts.

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5. Copy and paste - Instantly copy and paste graphics, text and photos and duplicate them with the Copy feature located at the upper right hand corner of the screen. This feature is especially useful if you’re creating a consistent format; however, it only allows you to duplicate one item at a time. Another way to copy/paste is to hold shift and drag your computer mouse to select content, then hit copy. This second option allows you to copy/paste multiple pieces of content at once. We find this especially useful when creating multi-page documents that feature the same heading/body copy style - we build out the framework then tweak details.

Whether you’re experienced or amateur, Canva’s tools allow anyone to create beautiful, and most importantly, useful, content easily.