Who better to look to then for a few hard-won marketing lessons, than the micro-influencer (while some may include accounts from 10-500k in this category, this article focuses on those individuals with 10-100k followers).Read More
Are you a blogger or influencer? A media kit is essential to your business wardrobe. Learn how to make one!Read More
Unless you’re living under a virtual rock, you’ve probably heard of the failed art and music festival, the Fyre Festival. What was supposed to be an elitist opportunity to see epic live performances and bump elbows with the upper echelon turned into a failure that has left most people in awe of how it ever got so bad.Read More
I first put this information together for my summer intern, but thought it would be a great educational opportunity to help you understand what influencer marketing is, and why it's an essential area of discussion in marketing for virtually every company.